Portfolio

Măm Măm

A street-food site with the volume turned up: menu by dish type, both branches, ordering and a pinned gallery.

Project
Self-initiated concept (not commissioned)
Sector
Vietnamese street food · Westlands & Karen, Nairobi
Our role
Design and development of the whole site, on our own initiative.
Status
Live concept site
Visit mammam-website.vercel.app (opens in a new tab)
mammam
Măm Măm, home screen

Overview

Background

Măm Măm serves Vietnamese street food from two Nairobi branches, Westlands and Karen.

The challenge

Get the energy of the place across on a phone, and make a long menu across two branches easy to scan.

What we built

A poster-style page with a menu generated from one data file of both branches’ prices, filters by dish type and diet, and clear routes to order or visit.

  • Bold street-poster identity in the restaurant’s colours
  • Menu by dish type with both branches’ prices
  • Vegetarian filter
  • Ordering through each branch’s Uber Eats store
  • Pinned gallery reel of the room
  • Motion: split-text reveals and parallax, off with reduced motion

Screens

Public screens only. A self-initiated concept: Ares designed and built this site on its own initiative for a real Nairobi business. It was not commissioned, and the business is not a client. Photos are the business’s own public images.

mammam · home
Măm Măm, home screen
01Home“Ăn cơm chưa?”: the greeting becomes the headline, with ordering one tap away.
mammam · story
Măm Măm, story screen
02StoryEvery bowl is a whole meal: phở, bún and miến explained in plain words.
mammam · menu
Măm Măm, menu screen
03MenuPick a noodle: the full menu by dish type, switchable by branch.
mammam · the experience
Măm Măm, the experience screen
04The experienceDownstairs they feed you, upstairs it gets louder: the room, sold in one line.

Want something like this?

Tell us what your customers need to do on your website, and we’ll show you what it would take.

Rather talk it through?

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